Why Typography Should Lead Your Design Process, Not Follow It

by adminBrand Guidelines May 13, 2026May 13, 2026No Comments

Typography is one of the most influential elements in any design project, yet it is still one of the most overlooked. Choosing the right typeface shapes how people perceive your brand, how they read your content and how credible your message feels. When typography is treated as an afterthought, even the strongest concept can fall …

Notch Digital Delivers New Logo Identity for the Newton‑le‑Willows Neighbourhood Board

by adminLogo Identity, Brand Guidelines, Logo Design Merseyside April 30, 2026April 30, 2026No Comments

Notch Digital has recently completed a full logo identity and brand guidelines project on behalf of St Helens Council for the Newton‑le‑Willows Neighbourhood Board. The brief called for a visual identity that felt genuinely rooted in place, something that could honour the town’s rich railway and industrial heritage while presenting a forward‑looking, community‑focused identity for …