Category Lead Generation

Inside the Work of Andrew Fairley: The Freelance Facebook Leads Specialist Behind Notch Digital

Facebook Leads Specialist

Businesses are increasingly turning to specialists who can cut through the noise online and deliver measurable results. Among the most sought‑after of these disciplines is the freelance Facebook leads specialist — a role that blends technical skill, creative strategy, and…

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The Big Pay-Per-Click Changes Coming in 2026 — And What They Mean for Your Paid Campaigns

Pay-Per-Click

The pace of change in pay‑per‑click advertising has never been faster. Over the past two years, the major digital platforms have shifted from incremental updates to sweeping structural changes driven by AI, automation, privacy regulation and new ad formats. For…

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Case Study: How Peloton Real Estate Achieved an 1800% Surge in Qualified Leads with Notch and LeadSignal

Property Lead Generation

In the increasingly competitive commercial property sector, standing out online is no longer optional — it’s essential. For Peloton Real Estate, a specialist in open storage and industrial sites across the UK, the challenge was clear: generate more qualified enquiries…

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Why We Built the Buy‑to‑Let Mortgage Calculator: A New Standard for Property Analysis

Mortgage Calculator

Mortgage Calculator – At Notch, we build digital tools that remove friction, increase clarity, and help people make smarter decisions. The UK property market is full of complexity, yet most online calculators barely scratch the surface. Investors and homebuyers are…

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LeadSignal: AI‑Driven Location Intelligence for High‑Intent Property Leads

In property marketing, location isn’t just a detail — it’s the deciding factor. Whether you’re promoting open storage, buy‑to‑let opportunities, or commercial units, the challenge is always the same: how do you reach qualified property leads who are genuinely interested…

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From Search to Sale: Your First Google Ads Campaign Made Easy – New Guidebook Launched

From Search To Sale - Your First Google Ads Campaign Made Easy Book

For many small businesses, the world of online advertising can feel daunting. You know your customers are searching on Google, but the mechanics of setting up a campaign, choosing the right keywords, and ensuring your budget delivers results can seem…

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Property Marketing Support: Freelance Design and Lead Generation Expertise

Property Marketing

Why Property Marketing Needs Specialist Freelance Support In the property sector, presentation is everything. From glossy brochures to conversion‑focused landing pages, the way you communicate determines whether investors, tenants, and buyers take action. For property marketeers managing buy‑to‑let campaigns or…

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The Explosion of Selling on TikTok: How Twenty-Something Presenters Became the Faces of Modern Commerce

TikTok

A New Era of Retail Where once shopping meant browsing websites or visiting high streets, today millions of consumers are buying products directly through TikTok. The platform, once dismissed as a hub for dance challenges and memes, has evolved into…

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The Importance of Setting the Correct Location Targeting in Google Ads

Location Targeting in Google Ads

When running a Google Ads campaign, one of the most overlooked yet critical decisions is location targeting. Many businesses focus heavily on keywords, ad copy, and budgets, but fail to consider where their ads are actually being shown. This oversight…

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Maximising Property Investment Lead Generation: The Ultimate PPC Strategy for UK Consultancies

Property Investment Lead Generation

In the competitive world of UK property investment, effective property investment lead generation is the lifeblood of consultancy success. Whether you’re sourcing buy-to-let opportunities, off-plan developments, or student accommodation investments, your ability to attract and convert investor interest hinges on…

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