Bloom Angel

Bloom Angel, an esteemed florist in the heart of Glasgow, approached me to redefine their identity and better resonate with their discerning audience. Renowned for creating breathtaking floral installations for events, retail spaces, and private celebrations, Bloom Angel has established itself as a symbol of luxury within contemporary floristry.

The development of a new marque and brand system was a carefully considered process, designed to embody Bloom Angel’s signature elegance and grandeur.

This refreshed identity extends far beyond the logo, weaving a consistent visual language through every touchpoint—from printed literature to digital platforms. Each detail has been crafted to reinforce Bloom Angel’s reputation for refinement and excellence, ensuring that every encounter with the brand leaves a lasting impression.